2025 PRODUCT CATALOG

7 Lesser-Known Niches for Music Production

Whisper Room
June 2023
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Eager to offer the world something fresh, risk-taking artists are known to explore undiscovered niches in the music industry. These underrated gems, which include anything from ambient meditations to specific video game soundtracks, scream to be found.

Research exciting new musical landscapes where listeners in specialized markets are waiting, and uniqueness abounds. Allow your imagination to run wild, forge your own path, and explore the amazing in the unexplored world of music making.

Here, we'll examine seven lesser-known niches for music production with excellent prospects.

1. Video Game Music

Video game music has grown alongside the gaming business. As creators design ever-more immersive worlds and tales, video games demand fascinating music. This sector requires technical skills in game music composition and implementation. 

Interactive audio knowledge is essential. Video game audio software and resources are also crucial for creating immersive and flexible soundscapes that fit organically into the game. 

Learn how music affects story, emotion, and immersion. You and the game's producers should coordinate your music with the plot and mechanics. 

As technology advances and new platforms develop, embrace this subgenre's ever-changing nature for groundbreaking musical excursions. 

https://www.youtube.com/watch?v=f-Q8JC3VcS4

Guy Michelmore offers insights into writing music for video games.

2. Meditation and Relaxation Music

The need for soothing music to help people unwind has led to a boom in the popularity of these genres. This subgenre provides an excellent chance to experiment with ambient textures and natural sound and involves the use of various instruments to create tranquil and relaxing songs. 

To stand out in this field, consider using new methods like binaural beats, frequency modulation, and subtle tempo shifts that put listeners into a meditative trance. To better write and create music for therapeutic purposes, it is helpful to understand the concepts of mindfulness and meditation. 

Allow your music to lead others to peaceful reflection as they seek their path to self-improvement. 

https://www.youtube.com/watch?v=zBCo53S1GN0

Mikael Baggstrom gives tips for writing relaxing music.

3. Music for Commercials and Advertising

The role of music in commercials and advertising is crucial, as it catalyzes the creation of emotions, helping to draw attention and reinforce brand messaging. Writing for this market requires you to be able to convey the appropriate brand image quickly via your compositions.

Success in this requires close cooperation with advertising companies, so that you may learn about marketing tactics and customer demographics. By targeting specific demographics with your music, you may boost both brand awareness and listener participation.

Take up the task of writing an original score that will complement the visual story and linger in listeners' minds! Use the emotive power of music to create commercial scores that drive home the brand's message and tone.

Close-up image of a condenser microphone with a pop filter attached to its stand. The microphone is positioned at an angle, capturing fine details and ensuring optimal sound recording quality
Photo by Thomas Le on Unsplash

4. Podcast Intro and Outro Music

Creating unique intro and outro tunes for podcasts is another rapidly growing niche. These musical components greatly influence the listening experience, emotion, and sense of identity.

It's crucial to consider the podcast's genre, topic, and target audience while creating original music for it. You must learn about podcasts and engage with podcasters to understand their aims to flourish in this profession. There is an art to creating tracks that grab the listeners' attention immediately and capture the performance's spirit in catchy earworms. Whether the podcast recording is a live comedy show, a somber true crime series, or an insightful interview program, the music should reflect the tone of the content. 

Your music should serve as a musical metaphor for the character and distinctiveness of the performance. Include aspects in the music that will stick in the listener's memory to increase its effect. 

https://www.youtube.com/watch?v=jdyAOG5BvN4

Glenn Thomas shares how to create music for podcasts.

5. Music Playlists for Spas

Music is the secret to a serene and all-encompassing spa experience, where relaxation and restoration are linked. When creating music playlists for spas, you must consider the atmosphere and purpose of each room. To succeed, you must thoroughly research music therapy and understand how musical elements impact the brain and body.

Work together with wellness experts and spa proprietors to learn about the ambiance and customer preferences that are most important to them. Utilize a range of international instruments, such as Zen chanting and Tibetan singing bowls.

Compose music specifically for massage therapy, meditation, or any other treatment that might benefit from its soothing effects. Allow the healing energy of music to take spa-goers to a place of calm where equilibrium can be reestablished.

6. Audiobook Background Music

Audiobook listeners are drawn deeper into the narrative when atmospheric music is used in the background; audiobook music must balance emotional engagement with narrative. To succeed in this field, you'll need to adjust your compositions to fit a wide range of literary styles and tones so that they flow naturally with the story.

Work closely with the creators of the narrative to thoroughly understand their intentions and pick up on any subtleties. Working together, you can provide the ideal musical score, complementing the story without drawing undue attention to itself. Carefully selected instruments, melodies, and dynamics can harmonize with the narrative's tone, pace, and character development to create a truly immersive experience.

Allow your compositions to infuse the audiobook with vitality, taking listeners deeper into the story and connecting with them emotionally.

7. Fitness and Workout Music

Music is a powerful motivator that boosts energy and output when it comes to working out and getting in shape. High-energy songs with catchy rhythms, uplifting melodies, and dynamic orchestration are the hallmark of genre-specific music production.

You must modify your work to suit various workout intensities and musical tastes to succeed in this sector. To do so, it's important to learn how music affects your brain and body as you exercise. Working with fitness experts helps you to learn more about the individual requirements and preferences of athletes and fitness enthusiasts.

Make music that will get people moving, increase their stamina, and keep them interested in their workouts. Try out different rhythms, beats, and instruments that work for various types of exercise, from cardio to weightlifting. With an invigorating soundtrack, your music may inspire listeners to new heights as they work toward their fitness objectives.

An image of a brick wall featuring a vibrant neon sign that reads 'you are what you listen to.' The sign is illuminated with bright colors, creating a visually striking display.
Photo by Mohammad Metri on Unsplash

Music to Capture the Intended Audience

As a music composer, there are numerous avenues to explore and opportunities to seize in today's diverse market. Whether it's therapeutic music, commercial scores, podcast jingles, or workout playlists, it's essential to adapt your style and understand your target audience's needs.

The WhisperRoom Experience

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Producer - Engineer - Musician
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“I recently became a full-time voice actor and the WR is the ‘heart’ of my home studio. I’m in it every single weekday and I simply could not do my work as effectively without it.

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I have to tell you, the more I use my WR, the more I absolutely love it!...”

Todd Stark - Voice Actor, starkvo.com
Voice Actor
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Glen - Voice Actor, iglen.com
Voice Actor
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Trombonist & Conductor
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SoCal Jazz Academy
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New Orleans Public Library - Best Buy Teen Tech Center,
Best Buy Teen Tech Center
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“This WhisperRoom allows me to have the dedicated, professional home studio space of my dreams without interrupting the entire house.

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Now I can work on client productions and my own music 24x7x365. With less than 30dB of room noise even with the AC and computers on, production quality has increased and so has creative output! Thanks, WhisperRoom, for having such amazing products.”

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Artist - Studio Engineer - Producer
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“The 4x6 double-wall WhisperRoom is my personal padded cell where I can experiment with tone day and night without disturbing anyone.”

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aka ‘Guitar Tom’
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Mark Hauswirth - Voice Actor
Voice Actor
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Antonio Hart - Jazz Saxophonist, antoniohartmusic.com
Jazz Saxophonist
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James R Houston - Ph.D. Department of Psychology | MTSU
Ph.D.
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Will Davis - Award-Winning Instructor, University of Tennessee at Chattanooga
Award-Winning Instructor
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Michele Whitlow - Singer - Songwriter - Musician, michelewhitlow.net
Singer - Songwriter - Musician
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Mike Hatch - Radio/Digital Technology I & II, Prosper High School
Radio/Digital Technology I & II
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Kyle Therrien - President - Producer - Engineer, RPRC, Railroad Park Recording Co.
President - Producer - Engineer, RPRC
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“I’m starting to fall in love. With this setup I can now let out every song idea I’ve been holding onto for years - uninterrupted...”

Muyinza - Artist & Producer
Artist & Producer
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Jorge Infante - Voice Actor, jorgeinfante.com
Voice Actor
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Kevin Thomason - Drummer
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“It works spectacularly! My clients like the clean voice tracks I'm now able to send, and I like the fact that I can jump and perform voice work without having to shut down all my noisy equipment. Thank you for manufacturing such a fine product!”

Jeff Berlin, KISS 108 Radio
Boston, MA
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